The Future of UX Insights
SERVICES WE PROVIDED:
• Interaction Design
• Visual Design
• Prototyping
• User Research
• Architecture
• Development
With InsightDog, our efforts revolved around crafting and deploying a cutting-edge, cloud-based solution. This solution seamlessly facilitated the monitoring of user workflows while identifying pain points within the user experience. Furthermore, it empowered us to respond to user concerns proactively and efficiently, ensuring a seamless and enhanced experience.
Web Dashboard Design
One dashboard, many views
Ask:
To comprehend the nuances of InsightDog’s intricate workflow dynamics while ensuring an intuitive and effective experience, we crafted a streamlined interface.
Result:
This interface allows for meticulous scrutiny of workflow performance metrics, enabling the implementation of data-driven strategies to optimize and enhance operations.
User Flows
Pinpoint friction-causing actions
Ask:
Create an interface that enables users to obtain a thorough understanding of the detailed metrics associated with each workflow.
Result:
As a result of this seamless interaction and the synergy of these elements, the User Flows feature empowers a thorough examination of workflow dynamics.
User Research
Engaging with users directly
Ask:
Identify areas where improvement is needed and ensure the product closely aligns with the expectations and requirements of our target users. Determine the critical focus areas for prioritization on the roadmap.
Result:
We gathered valuable insights by conducting interviews with multiple UX designers and a user researcher. Their perspectives provided valuable input on the user experience and contributed to a comprehensive understanding of the overall business requirements.
Architecture
Unleash the power of the cloud
Ask:
Produce a robust architecture characterized by ease of development, maintenance, and support, while also exhibiting high scalability and adherence to pertinent industry standards.
Result:
We opted for a cloud-based approach utilizing Amazon Web Services (AWS) for our microservices architecture. This strategic decision facilitated the expansion of InsightDog’s capabilities. With this, there was a benefit for development and support, stemming from the component-based design intrinsic to this architecture.
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